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Video Premiere: Justin Bieber “Santa Claus Is Coming To Town”

Justin Bieber In "Santa Claus Is Coming To Town" RBMG/Island Records/The Island Def Jam Music Group

Justin Bieber In "Santa Claus Is Coming To Town" RBMG/Island Records/The Island Def Jam Music Group

Despite dealing with problems in his personal life, Pop singer Justin Bieber continues to lead the way in ushering in the Christmas season in the music industry. His recently released Christmas album, Under The Mistletoe just hit the top of the Billboard 200 album charts. Also Island Def Jam Music Group released the second music video for the album on Vevo/YouTube, and it already has been viewed nearly half a million times in one day. That second video from the album is for Justin’s cover of the Christmas classic, “Santa Claus Is Coming To Town.”

 “Santa Claus Is Coming To Town” is one of the most covered Christmas song’s in history. It made its debut on Eddie Cantor’s radio show in November of 1934. It became an instant hit with orders for 100,000 copies of sheet music the next day, and sold more than 400,000 copies by Christmas of that year. Throughout the years many Pop performers of the modern day have also made their own mark in the song’s history. Various covers that have been made have often been considered to be the version of that performer’s generation, and have become classics in their own right. Some of these artists include, Alvin And  The Chipmunks, Andy Williams, Bing Crosby And The Andrews Sisters, Dean Martin, Fred Astaire, (From The 1970 Rankin/Bass stop motion Christmas TV Special), The Jackson 5, Bruce Springsteen And The E Street Band, Mariah Carey, and many, many others. What makes Justin’s version special is because it not only sounds like a cool tribute to the more R&B version of The Jackson 5’s, but the music video also pays tribute to the 1970 Rankin/Bass stop motion TV special.

 In the music video, an animated Justin Bieber can be seen singing and dancing along side a young Santa Claus, known as “Kris” in the TV Special and his penguin friend, “Topper.” JB is then edited in different clips of the special like an updated movie soundtrack music video. This is a very similar approach to how Mariah Carey’s animated music video to her 1994 cover was done in 2001. It was included on the DVD release of 1970s’s Santa Claus Is Coming To Town. Destiny’s Child also made their music video for their version of “Rudolph The Red Nosed Reindeer” that same way. The video for their version of “Rudolph” features Beyonce Knowles, Kelly Rowland and Michelle Williams dancing and singing with the cast of the 1964 stop motion Christmas special of the same name, also produced by Rankin Bass. Destiny’s Child’s music video was then included on Sony Wonder’s DVD release of the film in 2004. (The song was included on Columbia Records’ re-issue of their 2001 Christmas album, 8 Days Of Christmas in 2004. Columbia Records also released Mariah’s 1994 album Merry Christmas. An animated video was able to be made because Columbia held ownership of the song even though Mariah had left the label by then.  Columbia’s Parent company, Sony held the release rights for the classic films from 1998-2007.) Only time will tell if Justin Bieber’s “Santa Claus  Is Coming To Town” cover will be included with any broadcast or future DVD/Blu Ray releases of the 1970 classic, but it certainly looks like that could be the case.

Justin Bieber’s Under The Mistletoe, is the first holiday CD by a male artist to debut at No. 1 in the 55-year history of the Billboard Top 200!  Under The Mistletoe  marks the 17-year-old’s third No. 1 album.  He is the first soloist to earn three No. 1 albums before their 18th birthday. (My World 2.0, Never Say Never: The Remixes, Under The Mistletoe)

Justin Bieber

“Santa Claus Is Coming To Town”

From Under The Mistletoe

RBMG/Island Records/IDJMG

 

Related Media

 Santa Claus Is Coming To Town Clip (1970 )

Rakin/Bass Productions

Mariah Carey

“Santa Claus Is Coming To Town”

From Merry Christmas (1994)/Santa Claus Is Coming To Town (2001 DVD Release)

Columbia Records/Sony Home Entertainment

Destiny’s Child

“Rudolph The Red Nosed Reindeer”

From 8 Days Of Christmas (2004 Re-Issue)

Columbia Records/Sony Home Entertainment