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Multi-Platinum Country Trio The Band Perry Lends Its Voice To The Give The Gift of Music Campaign,

Give The Gift Of Music

Give The Gift Of Music

MARLTON, N.J./WASHINGTON, D.C. – September 12, 2012: Kicking off the 2nd annual ‘Countdown To The CMA Awards’ contest as part of its industry-wide Give The Gift Of Music (GTGOM) campaign, NARM – the music business association and the Recording Industry Association of America (RIAA) today debuted a brand new video from reigning CMA “New Artist of the Year” winners and country trio The Band Perry to spotlight the significance of giving and receiving music as a gift. The video launched exclusively in a featured ‘Countdown to the CMA Awards’ section of the website, which also includes previous video contributions from 2012 CMA Awards nominees such as Taylor Swift, Martina McBride, Blake Shelton and others.

Members of The Band Perry took home more trophies than any other act at the 2011 CMA Awards including “New Artist of the Year,” “Single of the Year,” and “Song of the Year.” The 2012 CMA Award nominees for “Vocal Group of the Year,” and multi-Platinum award-winning siblings Kimberly, Reid, and Neil Perry recall learning to love music from their parents as the greatest gift of music they ever received.

“I remember the first time Reid, Neil, and I ever sang in three part harmony, we were on a family vacation out in the wild, wild-west. It was really late one night and mom had the driving shift … The three of us kind of huddled around her to keep her awake and figured out how to sing in three part harmony. It was such an amazing life-changing moment,” reminisced lead vocalist Kimberly Perry.