MTV TO BRING BACK “TRL” FOR ONE DAY ONLY WITH ARIANA GRANDE FOR “TOTAL ARIANA LIVE” ON WEDNESDAY, JULY 2 AT 7:00 P.M. ET/PTMTV TRL logo
New York, NY (June 25, 2014) – Time for all of the “Arianators” to celebrate! MTV is bringing back its legendary music series “TRL” with Ariana Grande for one day only to take over the iconic MTV Times Square studio for “Total Ariana Live” on Wednesday, July 2 AT 7pm ET/PT.. Hosted by MTV News’ Sway Calloway, the 30-minute special will bring fans closer to Ariana than ever before where she will perform a stripped down version of her #1 hit “Problem,” debut her new single, “Break Free,” as well as make a surprise announcement. With Ariana Grande fans being encouraged to utilize the hashtag #TotalArianaLive all over the world, the special will premiere on MTV in the U.S. at 7:00pm ET/PT on Wednesday, July 2nd, with encore airings to run on MTV’s international channels within 24 hours (check local listings). Following the U.S. broadcast, fans will also be able to watch the show on demand across MTV’s platforms at totalarianalive.mtv.com.
“It’s a huge honor to be able to bring back a show like TRL, I used to love watching it growing up. Can’t wait to celebrate with my loves in Times Square. Might have some surprises too…”
– Ariana Grande.
“Only one artist has the power to turn the lights back on at 1515 Broadway in the iconic TRL studios, and that’s Ariana Grande. The transformation to ‘Total Ariana Live’ represents her one-of-a-kind star power combined with MTV’s immense multimedia platform, setting the stage for the ultimate global partnership.” – Charlie Walk, EVP, Republic Records.
Surrounded by a live studio audience, Ariana and Sway will discuss her highly-anticipated sophomore album and play fun music themed games that will put her musical skills and knowledge to the test. Additionally, it’s no secret that Ariana is big hip-hop fan, so MTV will test both her song knowledge and vocal ability in a game called “Hip Hop Mix Up.” Each round, she will spin two giant wheels: one with song title and one in vocal styles (like Country or Valley Girl) where will then have to sing the song in the chosen style.
ARIANA GRANDE first landed at the top with her first full-length album for Republic Records, Yours Truly. It debuted at #1 on the Billboard Top 200, Billboard Digital Albums Chart, and iTunes Overall Albums Chart. Moreover, it yielded the game-changing pop smash “The Way” featuring Mac Miller. One of 2013’s defining songs, the single went double-platinum, hit the Top 10 of the Billboard Hot 100 and reached #1 on the iTunes Overall Top Songs Chart. In the aftermath, she was named “Best New Artist” at the American Music Awards in 2013.GRANDE‘s magnetic charm, impressive voice, and astounding presence have enchanted millions of fans worldwide. 2014 saw her reach incredible heights right out of the gate. The first single from her sophomore album, “Problem” featuring Iggy Azalea, saw her become the “youngest woman to debut with over 400K sold first-week”. In addition to ranking as the 4th “highest digital song debut for a female artist” and 8th highest ever, the platinum smash debuted at #1 on 50 countries, topping the iTunes overall Top Songs and Pop Songs charts for four weeks. At radio, it went Top 10 at Top 40 and Top 5 at Rhythm. Other accolades followed throughout the year with GRANDE winning “Favorite Breakout Artist” at the People’s Choice Awards 2014, the “Young Influencer Award” at the iHeartRadio Music Awards, the “Radio Disney Chart Topper Award”, and more. Still, the future looks brighter than ever as her star continues to rise.
MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV’s sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is a leading destination for music, news and pop culture. MTV is a unit of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world’s leading creators of programming and content across all media platforms.