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Beyonce Plans For New Music In Her Already Busy And Lucrative 2013

Beyonce's Custom Pepsi Can

Beyonce's Custom Pepsi Can

Although it was only last week when Beyonce released the first teaser trailer to her new HBO documentary, it doesn’t seem like she’s going to be resting on her laurels.  While talking to MTV News, singer/songwriter/producer Ne-Yo announced that he would join Beyonce in collaborating on new material for her next album in 2013.  Ne-Yo made his mark working with Beyonce for her 2006 album B’ Day, and its smash, “Irreplaceable”.  The Ne-Yo Co Written and produced track scored her her 4th number 1 single as a solo artist.   This will work out just in time for Beyonce to capitalize on her recently reported Pepsi endorsement deal.  She will appear in what is already her fifth Pepsi commercial of her career and have her own limited edition soda cans.

“Pepsi embraces creativity and understands that artists evolve,” Beyoncé said in a statement. “As a businesswoman, this allows me to work with a lifestyle brand with no compromise and without sacrificing my creativity.”

2013 was already serving as a very lucky year for Mrs. Jay-Z.  Don’t forget, she’s already announced that she’ll be performing 2013 halftime show.  As it turns out, her sponsor for the show is in fact, Pepsi!  Although it wasn’t originally announced when her halftime show performance first made the news, but it appears to all be part of the plan.  As a result, after some evaluation, The New York TImes values Beyonce’s pepsi endorsement deal at $50 million.

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From: B’ Day

Music World/Columbia Records