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Vevo Partners With Disney Interactive To Build Family Friendly Experience

Disney Interactive Logo

Disney Interactive Logo

BURBANK, Calif.,  Feb. 4, 2013  /PRNewswire/ — Disney Interactive and VEVO, the

world’s leading all-premium music video and entertainment platform, are joining

forces to create premier family-friendly music experiences.

The partnership will include co-branded complementary destinations. Disney will

feature videos from VEVO’s premium catalog of more than 50,000 music videos on, and Disney will curate and program the family-friendly music video

experience across VEVO’s online, mobile/tablet and connected TV platforms.

As part of the pact, Disney Interactive, Disney Music Group and Radio Disney

will collaborate with VEVO to produce music-focused original programming,

including coverage of exclusive events, music video premieres and live music

experiences with Disney recording artists, which will feature across both

companies’ platforms.

“Music is a key component of the offering and deepens the premium

family entertainment experience we offer Guests online,” said  Jimmy Pitaro,

co-president of Disney Interactive.  “And now we are amplifying the Disney

experience by partnering with the world’s leading digital music video platform.”

“Music is universally loved and shared by people of all ages,” said  Rio

Caraeff, president and CEO of VEVO. “We are very proud to partner with Disney to

offer quality music programming for families to enjoy together and on the

viewing platform of their choice.”

About Disney Interactive

Disney Interactive, one of the world’s largest creators of high-quality

interactive entertainment across all platforms, is the part of The Walt Disney

Company responsible for the global creation and delivery of interactive

entertainment, multi-platform video games, and family-focused content across all

current and emerging digital media platforms. Disney Interactive produces and

distributes a broad portfolio of content from Disney Interactive Games and

Disney Interactive Media. Products and content released and operated by Disney

Interactive include blockbuster mobile, social and console games, online virtual

worlds, #1 kid’s entertainment destination and the #1

Family/Parenting portfolio on the Web.

Disney Interactive is the interactive entertainment part of The Walt Disney

Company (NYSE: DIS).

About VEVO

VEVO is the world’s leading all-premium music video and entertainment platform.

VEVO is available in  the United States,  Australia,  Brazil,  Canada,  France,

Ireland,  Italy,  New Zealand,  Spain  and  United Kingdom  through,

the mobile web, Mobile and Tablet Apps (iPhone, iPad, Android, Windows Phone,

BlackBerry Playbook), Connected Television (Xbox, Roku, Boxee) and user

embeddable video players. In various territories, VEVO powers music videos on

artist pages across Facebook, as well as syndicates to dozens of online sites,

including AOL, BET, CBS Interactive Music Group (including, Metro Lyrics

and,, Univision, Viacom Media Networks, Wenner Media and Yahoo!

Music.  Additionally, through a special partnership with YouTube, VEVO is

accessible in over 200 markets, expanding the platform’s reach around the globe.