GRAMMY® Award-nominated gold-certified UK troubadour JAMES BAY emerges as the “Most Shazam’ed Performance of the 2016 GRAMMY® Awards.” Following his jaw-dropping moment on the show the performance racked up over 100,000 Shazams clinching the #1 spot by a margin of over 15,000 Shazams.
In addition, he ignited an online explosion which saw his chart-topping 2015 full-length debut album, Chaos And The Calm [Republic Records], enjoy a 467% increase on iTunes overnight from the previous day—the largest of any album nominated on the show and went Top 10 on the iTunes overall album chart. Meanwhile, his hit single “Let It Go” achieved a 651% increase, soaring to #3on the iTunes singles chart and #1 on the alternative chart. Not to mention Bay’s performance resulted in “James Bay” trending worldwide on Twitter, Facebook and iTunes. 24 hours later, it’s holding on strong at the top of each respective chart.
BAY’s performance generated the biggest waves of the evening, with some calling it the standout moment of the night.
Praise for James Bay’s Grammy Performance “Tori Kelly and James Bay absolutely killed their Grammys 2016 performance…There were no special effects, no crazy background dancers and no pyrotechnics. Tori and James needed only their powerful voices to blow the roof off the place and the audience loved it.”— E! Online
“The artists showed off their quietly powerful vocals, as well as their skills on the guitar… When the duo hit their high notes, the impressed Grammys audience showered them in applause.” — Billboard
“Totally killed it.” — Just Jared
“We’re having trouble calming down; this performance was so breathtaking. It stood out in particular from the other, amazing Grammys performances because it was just Tori and James up there, nothing more.” — Hollywood Life
“A unique gorgeous Grammys duet.” — Perez Hilton
“Let It Go”
From Chaos and the Calm
From Unbreakable Smile (Reissued Version)
Capitol Records Records