Fresh on the heels of announcing the expansion of his label School Boy Records’ partnership with Universal Music Group, Justin Bieber’s manager Scooter Braun joined his famous client when recently sitting down with Forbes.com‘s Zach O’Malley Greenburg for a refreshing conversation about their interest in providing venture capital to start up businesses. In the interview Scooter tells Forbes that he regularly sits Justin down to specifically educate him on the workings of his brand and it’s business practices to educate and empower the young star so that he may have control over his already remarkable career as it matures and changes. From what is shown to us in the interview, these are lessons that the Pop star has taken to heart quite well.
Bieber went on to discuss his interest in investing in charitably oriented social media ventures. The interview gives great insight into where the two entertainment tightens heads are while trying to manage a great deal of wealth, responsibility, and influence. They naturally have business interests, but they are projecting that they want to use then for a positive effect on the world around them. In the ego driven world of entertainment, that speaks volumes. Check out the interview below and see what your take is, and be sure to check out Forbes’ post on it here as well.
Scooter Braun & Justin Bieber Talk Venture Capital Investment With Zach O’Malley Greenburg