As NBC is prepping for the highly promoted debut of hit music competition show The Voice’s 3rd season, it’s become pretty clear that the show’s coaches have seen the most success off the show, largely becoming house hold names. This fact doesn’t appear to be lost on any of them. Coach Adam Levine’s band Maroon 5 enjoyed the success of having one of the highest selling digital songs ever in modern history with “Payphone”, Christina Aguilra is poised for a follow up to her 2010 album Bionic, and Blake Shelton was able to boost his sixth album, Red River Blues to the top of the charts, and have that album feature 4 singles that peaked at the top of the Country music chart. Therefore, just like they compete on the show, Voice coach Cee Lo Green is doing everything he can to make sure that he’s not out done.
Cee Lo has taken his Voice boost, and has used it to make sure that he was everywhere he was able to be. Since The Voice has hit the air, Green has performed at this year’s high profile Super bowl halftime show with Moadonna, Nicki Minaj, and M.I.A., the Thanksgiving Day parade, guest starred on NBC’s Parenthood, TV Land’s Soul Man, and can be seen having a small but meaningful role in the music oriented movie Sparkle. It doesn’t stop there though.
Striking while the iron is hot, Green, has freshly signed a first look deal with NBC for his own “Emerald Productions”. The first project to come from this new deal is his own yet to be titled multi camera sitcom. The show that will feature production partners like Sony Pictures Television, and the Adam Sandler famed production brand, Happy Madison. The Hollywood Reporter state’s that Green will Executive Produce the show with Doug Robinson of Happy Madison, Larry Mestel, and Ali Leroi of CW’s similarly structured hit series, Everybody Hates Chris.
Lori will reportedly write the show, while day to day production a management be handled by Primary Wave’s Andrew Jameson. Jameson previously worked with Cee Lo on last year’s Cee Lo Takes the U.K.: Christmas With All the Goodies, a Christmas TV special with The Voice’s head exec Mark Burnett. In addition to The Voice and his other NBC related developments, Green has plans for a Book, a new album with his rap group Goodie Mob, and will be voicing the character of Murray The Mummy in the Sony Pictures Animation feature, Hotel Transylvania, and may even be collaborating with Matchbox Twenty’s Rob Thomas, on new music. Hotel Transylvania will be hitting theatures on September 28th and The Voice debuts today.