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BON JOVI’s WHAT ABOUT NOW EXPLODES WITH #1 ALBUM DEBUT ! THE BAND’S FIFTH #1 CAREER ALBUM

Bon Jovi "What About Now"

Bon Jovi "What About Now"

New York, NY On the strength of their 18th career Top 40 single, “Because We Can,” underscored by a showstopping performance on last Thursday’s American Idol, Island Records group Bon Jovi’s brand new 12th studio album WHAT ABOUT NOW rallies to a #1 Soundscan debut this week.

WHAT ABOUT NOW is Bon Jovi’s 5th album to hit #1 on the Billboard 200 albums chart, and their 3rd consecutive studio album to enter at #1, following Lost Highway in 2007, and The Circle in 2009.  Around the world, WHAT ABOUT NOW hit Top 5 on iTunes in over 60 countries.

“I’m really proud of Bon Jovi’s latest accomplishment,” said Steve Bartels, President & COO, Island Def Jam Music Group.  “Our IDJ team worked hand-in-hand with Jon and his management to execute a dynamic campaign for the music and we aimed for the top of the charts.  Huge congrats to Jon and the band on their 5th #1 career album debut.  Let’s Go!!!”

News of WHAT ABOUT NOW’s #1 chart debut comes as Bon Jovi continues making their way across the globe with the “BON JOVI Because We Can – The Tour.” Tour stops throughout 2013 include North America, Europe, the Far East, Africa, Latin America and Australia.

With a focus towards the future, BON JOVI is offering fans an unprecedented interactive experience via the free BON JOVI APP at the heart of the WHAT ABOUT NOW album and tour. The mobile application ties together the newest Bon Jovi content and Augmented Reality (AR) software to bring the Bon Jovi experience to life through fans’ mobile devices. From the band being painted into the album cover artwork by internationally acclaimed Chinese fine artist Liu Bolin and then “stepping out ” from that mural, to alternate versions of videos, and exclusive content launched off the pages of the tour program, BON JOVI is merging music, art, and technology through this groundbreaking endeavor. Visit the “augmented” section of the Bon Jovi app and scan the album cover for an unbelievable AR experience!

SiriusXM Radio is gearing up for this week’s launch of “Bon Jovi Radio” this Friday, March 22nd at 6:00 p.m. (ET) on channel 142.  “Bon Jovi Radio” will also be available online at www.siriusxm.comand through the SiriusXM Internet Radio App for smartphones and mobile devices on SiriusXM Limited Engagements 2, in the Pop category.

“Because We Can” became the biggest single/iTunes success of the band’s storied career of more than 25 years.  The song hit Top 5 on iTunes in 24 countries, reached #1 in 12 countries, and kindled a fire under Bon Jovi’s all-time classic 1986 hit, “Livin’ On a Prayer,” which was certified triple-platinum by the RIAA for U.S. sales in excess of 3 million copies.  Meanwhile, the four videos (directed by Fisher Stevens) for “Because We Can” continue to be a phenom on the web, amassing over 5 million combined views on VEVO, Youtube, VH1, and across the Internet.  Go to: http://vevo.ly/WB6SAv

Over an illustrious career spanning three decades, BON JOVI has earned their place among global rock royalty. With more than 130 million albums sold worldwide to date, an extensive catalog of hit songs, and more than 2,700 concerts performed in 50 countries for more than 35 million fans, BON JOVI are the consummate rock ‘n’ ‘roll band.

For more information on all things BON JOVI (including “Because We Can – The Tour”) visit:  www.BonJovi.com

To download the BON JOVI APP:  http://smarturl.it/BonJoviMRApp

To purchase WHAT ABOUT NOW: http://smarturl.it/WhatAboutNowalbum

To view the making of the album cover : http://bit.ly/WC9j8w

To view behind the scenes of the video :  http://vevo.ly/YTtC19

To download high resolution images click HERE.