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ÁSGEIR SHARES MUSIC VIDEO FOR NEW SINGLE “UNBOUND”

Icelandic singer-songwriter and multi-instrumentalist Ásgeir has shared the official music video for his new single “Unbound,” one that deals in an unknown virtual reality world, where the subjects are able to express their deepest and darkest desires, through a futuristic virtual reality lens. The video explores their intertwining virtual lives, the perfect interplay between the lyric: “Nothing holds me back now,” and a virtual world that is yet to exist. Watch “Unbound” above.

The trailblazing musician first shared “Unbound” with NPR Music in late January, prompting Bob Boilen to explain, “What I hear in this song is a shift from guitar-based music toward laptop electronics, something like the shift Bon Iver made and that James Blake has been pioneering — that mix of the intimate with the machine.

“I met Ásgeir when I was in Iceland doing research for my book, Your Song Changed My Life,” Boilen continued. “He’d quickly gone from javelin thrower to pop star—his first rehearsal space was a sheep’s pen. Soon, one out of every 10 people in Iceland would own his 2012 debut, Dyrd í dauðathogn, which was recorded in Icelandic. A few years later, with the help of American songwriter John Grant, Ásgeir remade his debut album, singing in English and releasing it worldwide as In The Silence.”

Ásgeir’s forthcoming second album Afterglow will be released May 5 via One Little Indian/Columbia Records. The musician is set to headline Iceland Airwaves in November, with an exclusive show at Eldborg, Harpa at this year’s festival. Tickets for the Eldborg show will be allocated on a first come, first served basis from the venue on the day of the show.

“Unbound” is available everywhere now, including SpotifyiTunesApple MusicAmazon, and Google Play.